Higer Bus Champions Zambian Sports: A Story of Excellence and Giving Back
By Daily News Reporter
In a heartwarming display of corporate social responsibility, Higer Bus Zambia has once again demonstrated its commitment to supporting Zambian sports.
General Manager Wu Ming recently donated K100,000 to the Zambia Annual Sports Awards (ZASA), recognizing the outstanding achievements of individuals and teams in various sports disciplines.
As Chairman of the Zambia Chinese Association (ZCA), Mr. Ming emphasized that the donation was a gesture of appreciation for the dedication and passion exhibited by Zambian athletes.
"We are proud to support the sports fraternity in Zambia," he said.
"Our donation is a small token of our appreciation for the hard work and commitment shown by our athletes."
This is not the first time Higer Bus Zambia has lent its support to Zambian sports. Recently, the company donated a 40-seater bus to the Olympic Youth Development Centre (OYDC) and a 15-seater luxury bus to the Copper Queens, Zambia's national women's football team.
These donations have significantly enhanced the teams' transportation needs, allowing them to focus on their training and competitions.
The impact of Higer Bus Zambia's donations cannot be overstated. By providing critical support to athletes and teams, the company is helping to nurture talent and promote sports development in Zambia.
"We believe in the potential of Zambian athletes," said Mr. Ming. "Our goal is to contribute to their success and help them achieve their dreams."
As Zambia continues to strive for excellence in sports, partnerships like the one between Higer Bus Zambia and the sports fraternity are crucial.
By working together, both parties can create a brighter future for Zambian athletes and promote the country's sporting excellence.
As the sports fraternity in Zambia continues to grow and thrive, Higer Bus Zambia's commitment to giving back serves as a shining example of corporate social responsibility in action.